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What are the Elements of Franchise Agreement?

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In this article, you will learn what are the elements of a good franchise agreement and also the terms and conditions of a franchise agreement. 

If you are soon to start a franchise business, you should be aware of the Elements of franchise agreement. A franchise agreement is a legally crafted document between a franchisor and a franchisee to open and operate a franchise entity. Franchise agreements are usually signed by one entity. If the franchisee wants to open more units, there is a separate contract. Franchise agreements vary widely from one franchisor to another. However, this article focuses on the elements present in the franchise agreements.

Details of Franchisor & Franchisee 

Before the franchise agreement is signed, the franchisor and franchisee data will be entered. In most cases, a franchise agreement is signed between two companies or legal entities. In such cases, a director or officer formally approved by a resolution of the board of directors will sign on behalf of both the franchisor and the franchisee.

Franchise Fees and Their Consideration

Franchise fees, deposits, royalties, advertising fees, and other fee terms are discussed in detail in a separate section. It also talks about how and when to pay for franchise fees, as well as other considerations. Before signing the agreement, it is important to ensure that the terms and conditions or the elements of franchise agreement fees stated in the agreement comply with the agreement between the franchisor and the franchisee.

What Areas of Business Operations are Covered in a Franchise Agreement?

The biggest advantage of a franchise is that it helps franchisors run franchise entities based on past experience and expertise. Therefore, all the elements of franchise agreement contain detailed information about the level of support provided by the franchisor and the responsibilities of the franchisee. 

Some of the key areas covered by franchise agreements related to the franchise business are:  

  • Details of the products or services that the franchisee may offer. 
  • Obligation to obtain products or services only from franchisors (if any). 
  • Requirements for operating a franchisee entity in accordance with the operating standards set by the franchisor. 
  • Requirements to maintain the account and other details required by the franchisor. 
  • The franchisor’s the right to inspect the device on a regular basis. 
  • Requirements for franchisors to comply with applicable law and maintain the required licenses or business registrations.

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Key Elements of Franchise Agreement

The key elements of Franchise Agreement are as follows: 

  • Franchisor’s responsibility towards advertising 

Franchisors usually spend a lot of resources promoting their brands. Therefore, the franchisor’s liability for the franchisee’s advertising costs and the franchisee’s obligations to contribute to branding activities are clearly stated in the franchise agreement.

  • Franchisor’s responsibility towards training and support 

Franchisor provides the necessary training, supervision, and support for franchisees on a temporary or regular basis. The franchisor’s responsibilities for training, supervision and support are detailed along with the franchisee’s requirements to help the franchisee carry out such activities.

  •  Trademark and intellectual property

One of the most important elements of a franchise agreement is the right to use the franchisor’s trademark. The franchisor must register the trademark and have the exclusive right to use it. The franchisor must specify in the contract the word symbol or symbol for which the trademark is registered or applied for. 

 Most franchise agreements also include provisions that require franchisees to notify the franchisor in case of trademark infringement and/or to prevent damage to the trademark during use. Finally, the franchise agreement clearly states ownership of the mark, along with a provision prohibiting the franchisee from using the mark after the franchisee has terminated.

  • Terms and Agreements in Franchise Agreement 

The franchise agreement must clearly state the terms and conditions of the agreement, the terms of the agreement, the terms of renewal, and the impact of the termination of the franchise agreement.

  • Transfer or Assignment of Interest of Franchise Agreement 

Most franchise agreements require the franchisee to obtain the franchisor’s consent to transfer or transfer the stake in the franchisee entity. In addition, if the franchisor wishes to transfer ownership, there may be provisions that give the franchisor the right to first refuse to take over the franchise.

Do you aware of the Must Read Topic: Franchise Law in India

Franchise Agreement Termination 

The Franchise Agreement contains detailed provisions for terminating this Agreement if either party fails to perform the services agreed under this Agreement. In addition, the termination clause must include fines or penalties for early termination and the liability of the parties after the termination of the franchise agreement.

Governing Laws and Dispute Resolution of Franchise Agreement

It is advisable to mention the laws and jurisdictions that apply to the implementation of franchise agreements. In the case of a franchise agreement between an Indian company and a foreign company, the parties to the contract may designate foreign law as applicable law and be subject to the exclusive or non-exclusive jurisdiction of the foreign court. The court has its own jurisdiction over the dispute.

( We can take KFC Franchise in India and Bata Franchise India for reference )

However, in the event of a dispute, it is best to agree on alternative dispute resolution mechanisms such as arbitration, and mediation to ensure prompt and cost-effective dispute resolution.

Conclusion:-

In this article, we have covered the major elements of franchise Agreement right from the Franchisor-franchise relationship, and the duration of the agreement to the termination of the contract. It is important that the contract ethically recognises all aspects of the franchisor’s intellectual property and other ownership. 

Both parties need to ensure that they are properly protected and licensed to the franchisee. Also, it must be noted that the main purpose of drafting such a contract should be to maintain a fair balance between the interests of the franchisor and the interests of the franchisee, taking into account the key obligations of the contract. 

Another reason is that the franchise should not feel that he is being taken for granted that is why the agreement helps in clearly stating the details that would help in the successful operation of the business: https://www.mca.gov.in/MinistryV2/incorporation_company.html

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