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Trademark Watch

Keep track of attempts to register a trademark that’s highly similar or identical to your brand name.

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How does Trademark Watch work for you?

A Trademark Watch would keep you informed of any attempts to register the
same or similar trademarks to your own.

Tell us about your brand and the business
behind it.

Step 1

We capture mentions of identical or
similar brands.

Step 2

You are presented with the information
in real-time.

Step 3

Tell us about your brand and the business behind it.

We capture mentions of identical or similar brands.

You are presented with the information in real-time.

What is Trademark Watch?

Registering a trademark is the first step towards protecting your brand name. A trademark is a symbol and can be anything from a name, picture, and word to even a label or a sound. Once registered, it can be a precious asset for a business as with a trademark, the business can project its unique positioning to the consumers.

To ensure you have full control over it, you need to keep a close watch on all the probable attempts by other businesses and individuals to register similar trademarks, even if these are related to other domains. While the Registrar does have its own set of rules for approving trademarks, it is not enough to ensure that no similar or identical brand names are registered. This is where a trademark watch comes in; it will keep you informed of any similar brand names across the web or new applications at the trademark office, both in India and globally.

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What are the benefits of Trademark Watch?

There are a number of benefits that a trademark watch service can bring to your business-


Timely identification of trademark misuse

The whole idea of registering a trademark for a business is to assert its rights. Once your trademark gets registered, you may think that your rights are covered. But, this does not happen always. All new trademark applications need to go through scrutiny by an official trademark examiner. However, an examiner, due to lack of knowledge or otherwise, may still approve a new trademark with competing similarities. An efficient trademark watch service can prevent such a situation in time and can protect your legal rights. It would keep you informed of any attempts to register a trademark, having any kind of resemblance (visual, phonetic etc) to that of your own. The earlier a trademark misuse is identified, the easier it is for you to act against such infringements and to enforce your trademark rights.

Keeping your Brand Value intact

For you to be in control of your brand value, you must know how it (and similar words) is being used in public. A Trademark Watch will keep you apprised of how the brand value is being used even outside your industry.

What are the reasons for choosing our trademark watch service? ( Checklist)

We value trademarks as unique creations for promoting your brand. Hence, we design a customized trademark watch parameter to suit your unique needs. Here is a checklist for you to understand why our trademark watch service is a cut above others-


  • Our watch identifies similarities in word meanings. It is not restricted to mere similar/identical word matches
  • We leverage technology to identify visual and phonetic resemblances as well
  • We provide timely reports so that you can act fast to protect your intellectual property
  • We also have a user-friendly portal where you can store and review your watch reports
  • We offer cost-effective analysis
  • We offer volume discounts and affordable rates

How to avail of our services for Trademark Watch?


Step 1

You discuss your business and brand with our lawyers. The lawyers recommend the variations on your brand name that need to be tracked.

Step 2

We have access to the database of all trademark filings across industries. We keep a watch on all new filings. With the help of it, we capture the mention of similar or identical brands.

Step 3

We provide you with real-time information on any attempts by other businesses and individuals to register similar trademarks, even those in other domains. This can be done in India and globally.

Frequently Asked Questions

It’s of utmost importance to your business. The earlier a trademark misuse is identified, the easier it is for you to act against such infringements and to enforce your trademark rights.
You should register your trademark with the Controller General of Patents Designs and Trademarks, Ministry of Commerce and Industry, Government of India.
A registered trademark can be a precious asset for your business as with it, your business can project its unique positioning to the consumers. By registering a trademark, you can also avoid potential litigations and future disputes and you can focus on the more important job of building your brand reputation.

Why Vakilsearch

Vakilsearch is India’s largest professional platform of lawyers, chartered accountants, and company secretaries-with years of experience behind.

Legal Assistance

We execute legal work for over 1000 companies and LLPs every month, by leveraging our tech capabilities, and the expertise of our team of legal professionals. Come on board and experience the ease and convenience!

Realistic Expectations

By handling all the paperwork, we ensure a seamless interactive process with the government. We provide clarity on the incorporation process to set realistic expectations.

3 Working Days

Just tell us a few details about your brand and we'll process your application. In three working days, you'll be ready to use the symbol alongside your brand name.

9.1 Customer Score

We make your interaction with the government as smooth as is possible by doing all the paperwork for you. We will also give you absolute clarity on the process to set realistic expectations.

300-Strong team

With a team of over 300 experienced business advisors and legal professionals, you are just a phone call away from the best in legal services.

Access To Experts

We provide access to reliable professionals and coordinate with them to fulfil all your legal requirements. You can also track the progress on our online platform, at all times.

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