Terms of Service & Privacy Policy: All You Need To Know

0
405

You may call visitors to it readers, customers or clients, but all of them will need to be told what is being done with the data they provide you with and what they can and cannot do with the content that’s up on your website. All this information will be contained in a terms of service and privacy policy.

What is a terms of service agreement?
The terms-of-service agreement intimates all users of the terms under which they are receiving the service, establishing a legal relationship between user and operator. It’s where you state the rights and responsibilities of the user, their accountability for their online actions and a disclaimer stating your liability in case the user incurs damages on account of the service you are providing. For an Uber-style taxi app, for example, this would mean disclaiming their responsibility in case of an accident caused by a driver to whom their user was connected with.

What is a privacy policy?
The Privacy Policy, often seen as part of the aforementioned document, is perhaps more crucial, as it lays down the extent to which you plan to use information your users share on your website or app. It will specify what information you are collecting, whether you use it yourself or sell it to other firms, researchers or sellers. Social media and e-commerce websites must mandatorily maintain these documents on their websites.

What if you don’t have them up?
Well, then you won’t be able to get a payment gateway and, in case your users believe they have been treated unfairly, they could even drag you to court.

So what should you do?
A. Whenever users are taking any major action, such as making payment or installing software from your website, both documents should be navigable and users should agree to them.

B. Somewhere on your website, there should preferably be an option to print out the terms of service and privacy policy.

C. Once the user agrees, it should still be prominently displayed or easy to locate.

SHARE
Vakilsearch's resident expert on starting up, compliance and accounting, he holds a Masters in Accounting and an LLB.

LEAVE A REPLY