Streamline your tax compliance with our expert-assisted GSTR 9 & 9C services @ ₹14,999/-

Tax efficiency, interest avoidance, and financial control with advance payment @ 4999/-
Others

Is The Elevator Pitch Dead?

In this article, we shall take a look at the idea of the famous elevator pitch deck and how it can help you grab an investment opportunity.

We have seen in movies how our underdog hero jumps into an Elevator Pitch with a big, eccentric investor and pitches his idea and convinces the investor to invest in our protagonist before he gets off the lift.

Elevator pitch and the methods to make them perfect have been a business community discussion for decades. It is still a viable tool in the marketing plans. But, yes, there is a need for some modifications from what we see on the screen. Elevator pitches in real life do happen and can be successful if you manage to tick off some boxes on the checklist. In this article, we shall take a look at the concept of an elevator pitch in depth and understand what it takes to make a good elevator pitch.

Elevator Conversation 

Elevator Conversation has replaced the elevator pitch, or say enhanced with some new strategies, for the follow-up opportunity. It’s the opportunity to make a more thorough pitch of your business through a dynamic conversational environment. It has become a new sales communication model. 

Reason for replacement 

If we talk about the elevator pitch, it seems ceaseless. Elevator pitch involves a live bragging session – a competitive excessive pride bragging and bragging never impacts well.  Now, Elevator Conversation took charge of networking. One should stop using Elevator Pitch for introduction at networking events. 

How Elevator Conversation Works

Networking events are all about getting to know people. It is an opportunity to build new meaningful connections and relationships in a dynamic conversational environment.

With the right Elevator Pitch deck using elevator conversation, you can hold potential capitalist attention long enough and you can explain what your product/service is and why it’s a good choice for investment.

Thus, don’t memorise a canned speech to present your uniqueness. Instead rely on positive conversation, emotion, and concepts to build dialogues as positive emotion creates positive connections. 

So, what you are going to talk about. You need to talk about something that makes your eyes light up when you think about it. If you will look more alive while talking, everyone around you will be enthusiastic, and they will want to know you more. 

You need to have an interesting personality. Don’t create a group of listeners only. Instead get them into the conversation, and open the dialogue up to others. You will be remembered for your genuine passion who invites and listens to the input of others. 

Some Ideas To Make It Effective And Easy 

So, communicate to move people to take action. But how to stand out with your ideas. You know the art of pitching can be learned! Yes, it can be. We put together practical strategies in a simple framework that you can use to get people/investors to listen to your ideas or your personal introduction and encourage them to take action.

The Question Pitch

It is one of the simplest, yet most effective pitches. It prompts interaction and opens the door to develop a relationship. 

You can create a question pack to prompt interaction. It will be a big punch because it demands a response. It forces the listener to come up with their own reasons for agreeing or disagreeing with your proposal. People will think harder to make a statement and respond passively. A question requires a process of thinking to answer and people will agree with you for their own reason. Therefore, they tend to believe more strongly in your idea. A listener is no longer passive when he finds his own reason for agreeing with you.

The Subject-line Pitch

Do you know you have 122 opportunities daily in the form of work emails to create engagement! On average a person sends 122 emails per day. All of us rarely think about how to do it perfectly. 

Make sure the subject line should be clear about utility though mysterious. It should be intriguing and appealing enough. 

For practising purposes, go through your sent messages and evaluate with a thoughtfulness which subject lines are showing utility, curiosity, and specificity. 

For Example: “Uh-oh, your membership is expiring!”

The Pixar Pitch

The Pixar pitch is a structure of storytelling. Pixar pitches are all about the way we identify characters with narratives. There is the advantage of relating cause and effect with the real world. When you’re asking for volunteering or donating, it will work at its best because you can clearly illustrate a contributor’s role that will help an organisation.

Present the Reasons For The Points Against Your Idea

Sounds contrary, right? Do you know telling the downsides builds trust and gets a good focus on how to solve these issues! 

You need to list the three biggest issues with your idea. Acknowledge it in your pitch. It may bring the imperfection suspect in a bunch of ways. And now is the moment to present your concepts about how to address each issue or challenge. 

If you do it in the right way your listeners will be convincing themselves that the issues you shared are not so big. 

The Bottom Line

Consider your organisation’s needs and what is important to your audience. Shape your words, whether it’s verbal or written, to command attention and action. Make meaningful connections using the power of enthusiasm.

Frequently Asked Question (FAQs)

Is there any other strategy for Elevator Conversation?

Yes, there are the following strategies to shot: The one-word pitch The rhyming pitch The Twitter pitch

What are the major elements of elevator conversations?

Friendly greeting Message Proof points Call to action

Conclusion

At the end of the day, the Elevator Pitch is only as good as the confidence and the presentation capabilities of the founder. Any kind of awkwardness or semblance of a rehearsed pitch might make the investor look through the deck pitch and lose interest. So it is important that you mean what you say in the pitch rather than saying things for the sake of optics. If you have any other queries or require any assistance with regards to legal or regulatory matters, get in touch with us and we will ensure you receive the help you need.

For more legal information, visit Vakilsearch!

Also, Read:


Subscribe to our newsletter blogs

Back to top button

Adblocker

Remove Adblocker Extension