Consumer Rights In India By DHARANI KUMAR - August 12, 2018 Last Updated at: Oct 16, 2020 +1 9262 In India, consumer rights were protected under the Consumer Protection Act, 1986, before the act was replaced by the Consumer Protection Act, 2019. On 15 March in over 120 countries, the World Consumer Rights Day is observed every year. For every company on paper, the customer is the king. Then why do so many customers get poor service (or goods)? Because sometimes (or most of the times, depending on the company), profit takes priority (among others factors) over serving the customers. That’s why we have the Consumer Protection Act. Consumer Protection Act, 1986 seeks to promote and protect the interest of consumers against deficiencies and defects in goods or services. It also aims to secure the rights of a consumer against unfair or restrictive trade practices. Right To Safety Right to safety means the right to be protected against the marketing of goods and services, which are hazardous to life and property. This act is applicable in areas like healthcare, pharmaceuticals and food processing are domains having a severe impact on the health of the consumers or well being. This right needs each product which can potentially be a danger to our lives to be marketed after adequate and complete verification as well as validation. Ask Free Legal advice Right To Information Right to information means right to be informed about the quality, quantity, potency, purity, standard and price of goods to protect the consumer against unfair trade practices. A consumer should emphasize on getting all the information about the product or service before making a purchase, ensuring the consumer doesn’t fall prey to high-pressure selling techniques. Right To Choose Right to choose means the right to be assured, wherever possible of access to a variety of goods and services at a competitive price. In the case of monopolies, it means the right to be guaranteed of satisfactory quality and service at a fair amount. In other words, no seller can unfairly influence the choice of the customer, and if any seller does so, it will be considered as interference with his right to choose. Right To Be Heard Right to be heard means that consumer’s interests will receive due consideration at appropriate forums. The consumers also have the right to be represented in different forums established to consider the consumer’s welfare. The right is provided to enable the consumers for putting forward their complaints and concerns against products or even companies to ensure that their interests are taken into consideration as well as handled expeditiously. Right To Redressal Right to redressal means right to seek redressal against unfair trade practices or unscrupulous exploitation of consumers. Also ensuring the right to a fair settlement of the legitimate grievances of the consumer. This right affords compensation to the consumers against unethical trade practice of the seller. For instance, if the quantity and quality of the product do not adhere to those guaranteed by the seller, the buyer has the right to claim compensation. The Consumer courts like District Consumer Disputes Redressal Forums at the district level, State Consumer Disputes Redressal Commissions, and National Consumer Disputes Redressal Commissions have been incorporated with the help of the Consumer Protection Act., so that consumers can see redressal. Right To Consumer Education Right to consumer education means the right to acquire the knowledge and skill to be an informed consumer throughout life. This is to ensure that the consumers understand all consumer rights and must exercise them. Consumer education might refer to formal education through college and school curriculums as well as consumer awareness campaigns being run by non-governmental and governmental agencies both.